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	<title>Xposition: Views on local, video, online advertising &#187; poll</title>
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		<title>Build polls into political Xspots</title>
		<link>http://videoblog.mixpo.com/2010/03/09/polls-political-xspots/</link>
		<comments>http://videoblog.mixpo.com/2010/03/09/polls-political-xspots/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 15:05:13 +0000</pubDate>
		<dc:creator>Connie Miller</dc:creator>
				<category><![CDATA[Agencies]]></category>
		<category><![CDATA[Product features]]></category>
		<category><![CDATA[Publishers]]></category>
		<category><![CDATA[TV and Xspots]]></category>
		<category><![CDATA[Mixpo]]></category>
		<category><![CDATA[political]]></category>
		<category><![CDATA[politics]]></category>
		<category><![CDATA[poll]]></category>
		<category><![CDATA[survey]]></category>
		<category><![CDATA[video advertising]]></category>
		<category><![CDATA[Xspot]]></category>

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		<description><![CDATA[In a paper called Five Steps to Online Effectiveness for Political Leaders, Bailey Hill Media advises political campaigns to &#8220;ask questions, use polls, and respond to feedback. Be prepared for conversations coming from people who interact with your content. It&#8217;s this interaction that builds the type of strong voter relationships that can help you win [...]]]></description>
			<content:encoded><![CDATA[<p>In a paper called <a target="_blank" href="http://www.scribd.com/doc/20744430/Five-Steps-to-Online-Effectiveness-for-Political-Leaders">Five Steps to Online Effectiveness for Political Leaders</a>, Bailey Hill Media advises political campaigns to &#8220;ask questions, use polls, and respond to feedback. Be prepared for conversations coming from people who interact with your content. It&#8217;s this interaction that builds the type of strong voter relationships that can help you win elections.&#8221;</p>
<p>Mixpo Xspots include a number of features that foster dynamic interactions between advertisers and the audiences they target. The latest addition to this feature list, of particular interest to political campaigns, is polling.</p>
<p>Take the poll in this Scott Brown demo Xspot to see how the feature works.</p>
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<p><strong>Note</strong> The survey is for demo purposes only. It was not part of the actual Scott Brown for U.S. Senate campaign.</p>
<p>By building real-time, multiple-choice surveys into Xspots, you simultaneously make the Xspots more engaging, gain valuable voter data, and further your campaign goals.</p>
<p><a target="_blank" href="http://www.mixpo.com/political">Learn more</a> about dynamic video advertising for Xspots.</p>
<p>Get  more information about the polling feature at our <a target="_blank" href="http://videoadviser.mixpo.com/2010/03/09/real-time-polls-xspots/">product blog</a>.</p>
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