Mixpo Blog: Commentary and Discussion about making video advertising smarter. » Flickr http://videoblog.mixpo.com Mixpo makes online video ads smarter by delivering interactive and dynamic video ads that work in any format across any device. We are passionate about video advertising and excited about brining innovation to the marketplace. Wed, 30 Nov 2011 15:00:57 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Turn an Xspot into a social media tool http://videoblog.mixpo.com/2010/03/08/turn-an-xspot-into-a-social-media-tool/ http://videoblog.mixpo.com/2010/03/08/turn-an-xspot-into-a-social-media-tool/#comments Mon, 08 Mar 2010 17:59:51 +0000 Mixpo Team http://x-blog.mixpo.com/?p=377 In an article about how an effective online strategy helped elect underdog Scott Brown in Massachusetts, Kyle Trygstad and Mike Memoli quote Justin Hart, director of new media for the Chuck DeVore Senate campaign. “Immediacy,” says Hart, “is one of the incredible values that Twitter brings to the table. And immediacy in campaigns is sometimes life and death.”

By taking advantage of the new social media package, political strategists can leverage Mixpo Xspots to contribute to the immediacy of the campaigns they manage.

As this demo Scott Brown Xspot demonstrates, viewers of social media Xspots can easily share the Xspot with friends, sign up to follow the candidate’s Tweets, become a Facebook fan, link to a candidate’s blog, and more.

Note This Xspot is a demo only and never ran in this exact form during the Scott Brown campaign.

Contact us today to discover how easy it is to run a social media Xspot campaign.

Learn more now about dynamic video advertising for politics.

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